2012 London Olympic Games popular among urbanites

More than half of urban respondents in China said they are interested in the 2012 London Olympic Games, according to a survey China Daily obtained on 23 July.

Residents in Guangzhou, capital of Guangdong province, are the most enthusiastic about the London Olympics. About 75 percent of those polled in Guangzhou said they have paid close attention to the Games. That's about 15 percentage points higher than the national average.

The survey was conducted by Horizon Research and Horizonkey, which is based in Beijing. More than 3,100 residents in 10 Chinese cities, including Beijing, Shanghai and Guangzhou, were polled. Respondents said they were most excited about the opening ceremony, followed by the sports events and relays. Urbanites who are younger than 40 are more interested in the Games. About 64 percent of people ages 18-39 said the Games interested them, while only half of those 40-60 said so. Seven in 10 male respondents said they have kept a close eye on the London Olympics. About 2 percent of those surveyed said they will travel to London for the Olympics.